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The art of management involves tracking several details essential to your business, and making sure that the right things happen in the right order at the right time. This is the ultimate in logistical skills, and is called project management. Project management training is one of the foundational keys to running a business, and can help nearly any business succeed. To illustrate our point, we recently talked with Marty Schlessman, of Indulgences, a local wine-and-chocolates shop.
Marty’s business is located in a good shopping district with lots of foot traffic, but one that’s prone to seasonal bursts, like a lot of pedestrian friendly shopping areas. To plan for his business needs, he has to keep track of shelf life of products, seasonal demands, and keep apprised of new products in the wine and chocolates "luxury markets".
Marty’s advice (once we assured him that we were just doing an interview) would be to start your planning before you open your business. Study the local alcohol laws in your area. The restrictions on serving alcohol versus selling it are radically different, and the laws regulating both are practically written in a foreign language. Make sure that you’re zoned for alcohol sales.
Second, look into what kinds of alcohol sell in your area, and what sorts of clientele you want to attract. Marty wanted to attract an upscale client base, and so structured his shop accordingly. In his community, there were two other dedicated wine and spirits shops, but neither of them were near the Parkade, where his store is. He knew alcohol sales were permitted, because there are several bars and night clubs on the Parkade. As he wasn’t selling for consumption on premises, the bars weren’t really direct competition.
Next phase of planning: deciding what to sell
Look here for More project management training articles or for an extensive directory on related sites on: project management training.
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